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Learning Outcomes

Communication Studies

Upon completion of a degree in communication studies, graduates will:

  1. Demonstrate effective critical and creative thinking skills evident in their ability to analyze and synthesize materials from a variety of sources and perspectives and applied to solving different types of problems.
  2. Have a working knowledge of several foundational theories across the communication discipline and understand how those theories inform the practice of communication.
  3. Demonstrate knowledge and proficiency of public presentations, including organization, research, argumentation, delivery, visual aids and audience adaptation.
  4. Demonstrate knowledge of and ability to locate and utilize research materials to construct arguments and support positions.
  5. Demonstrate appropriate and effective written communication using discipline-relevant formats (APA and AP styles) correctly.
  6. Demonstrate professionalism with regard to business attire, appropriate email usage, business letter writing, interviewing skills, personal social media content and ability to interact in professional contexts.
  7. Display knowledge and application of both personal and professional standards of ethics.

Public Relations

Upon completion of a degree in public relations, graduates will:

  1. Demonstrate an appreciation of the ethical and social responsibilities of public relations practitioners and organizations, as well as the approaches available for resolving ethical dilemmas
  2. Demonstrate an understanding of public relations history including key time periods and pioneers in the field of public relations, as well as firm grasp on worldwide current events
  3. Have a working knowledge of the role of primary and secondary research in public relations and the ability to apply appropriate research methods
  4. Demonstrate an understanding of communications and public relations theories and understand how those theories inform the practice of public relations
  5. Demonstrates an ability to utilize an effective and strategic communications plan that includes research, planning, implementation and evaluation
  6. Demonstrate appropriate and effective written communication using discipline-relevant formats (APA and AP styles) correctly
  7. Demonstrate proficiency of public presentations, including organization, research, argumentation, delivery, visual aids and audience adaptation
  8. Demonstrate professionalism with regard to business attire, punctuality and forward-thinking
  9. Demonstrate understanding in current technology and its use, and be able to adapt to rapid changes and advancements

Multimedia Journalism

Upon completion of a degree in multimedia journalism graduates will:

  1. Able to identify communication systems in society.
  2. Demonstrates knowledge of communication process relating to multimedia journalism.
  3. Demonstrates knowledge of strengths and weaknesses of communication process relating to multimedia journalism.
  4. Understand and utilize trade terminology.
  5. Be proficient in the use of oral, written and technical communication skills necessary to enter the field of multimedia journalism.
  6. Able to utilize creative skills in writing for multimedia publication, still photography, audio and video production, and website design as recognized by multimedia practitioners.
  7. Demonstrates proficiency in multimedia journalism writing skills as recognized by broadcast radio and television facilities as well as multimedia websites.
  8. Demonstrate proficiency in advanced audio production skills as recognized by broadcast radio and television facilities.
  9. Demonstrate proficiency in advanced video production skills as recognized by broadcast radio and television facilities.
  10. Demonstrate proficiency in advanced web site design skills as recognized by broadcast radio and television facilities.
  11. Demonstrate proficiency in advanced multimedia writing skills as recognized by newspaper and multimedia facilities.
  12. Be proficient in the use of convergent media in conjunction with social media.
  13. Be firmly grounded in knowledge of past, present and future systems of multimedia communication.
  14. Able to analyze multimedia journalism use in society.
Communication and Media Studies

Erin B. Swick

419-772-1088
e-swick@onu.edu
Performing Arts Center 130
525 South Main Street
Ada, Ohio 45810
Monday: 12:30 p.m.-4:30 p.m.
Tuesday: 12:30 p.m.-4:30 p.m.
Wednesday: 12:30 p.m.-4:30 p.m.
Thursday: 8 a.m.-11:30 a.m.
Friday: 8 a.m.-11:30 a.m.
Saturday: Closed
Sunday: Closed