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Learning Outcomes

Communication Studies

Upon completion of a degree in communication studies, graduates will:

  1. Demonstrate effective critical and creative thinking skills evident in their ability to analyze and synthesize materials from a variety of sources and perspectives and applied to solving different types of problems.
  2. Have a working knowledge of several foundational theories across the communication discipline and understand how those theories inform the practice of communication.
  3. Demonstrate knowledge and proficiency of public presentations, including organization, research, argumentation, delivery, visual aids and audience adaptation.
  4. Demonstrate knowledge of and ability to locate and utilize research materials to construct arguments and support positions.
  5. Demonstrate appropriate and effective written communication using discipline-relevant formats (APA and AP styles) correctly.
  6. Demonstrate professionalism with regard to business attire, appropriate email usage, business letter writing, interviewing skills, personal social media content and ability to interact in professional contexts.
  7. Display knowledge and application of both personal and professional standards of ethics.

Public Relations

Upon completion of a degree in public relations, graduates will:

  1. Demonstrate an appreciation of the ethical and social responsibilities of public relations practitioners and organizations, as well as the approaches available for resolving ethical dilemmas
  2. Demonstrate an understanding of public relations history including key time periods and pioneers in the field of public relations, as well as firm grasp on worldwide current events
  3. Have a working knowledge of the role of primary and secondary research in public relations and the ability to apply appropriate research methods
  4. Demonstrate an understanding of communications and public relations theories and understand how those theories inform the practice of public relations
  5. Demonstrates an ability to utilize an effective and strategic communications plan that includes research, planning, implementation and evaluation
  6. Demonstrate appropriate and effective written communication using discipline-relevant formats (APA and AP styles) correctly
  7. Demonstrate proficiency of public presentations, including organization, research, argumentation, delivery, visual aids and audience adaptation
  8. Demonstrate professionalism with regard to business attire, punctuality and forward-thinking
  9. Demonstrate understanding in current technology and its use, and be able to adapt to rapid changes and advancements

Multimedia Journalism

Upon completion of a degree in multimedia journalism graduates will:

  1. Understand the fundamentals of multimedia journalism as they relate to the industry, professional & personal levels of content creation to the point that a student would be able to pass a basic diagnostic examination of these fundamentals.
  2. Put together the elements of multimedia journalism to create a series of well-structured stories for the purpose of starting a portfolio that would be accepted by a media organization.
  3. Be proficient in evaluating the work of professional journalists based on the standards of journalistic writing established by professional media organizations.
  4. Create a feature article that meets the journalistic standards and rubrics set by the department.
  5. Create original stories for distribution via the web by putting mediated elements together to form a coherent or functional article/interactive content.
  6. Make judgments about the quality of academic work based on the standards of the academy and standard academic peer review.
  7. Put together the elements of communication research to create the artifacts of communication research.
  8. Evaluate the work of journalists based on the standards of journalistic writing and the standards of a given news organization.
  9. Create a coherent & functional print edition of the news based on other's work that meet the basic standard of journalistic quality.
  10. Put together the elements of multimedia journalism to create a series of well-structured stories for the purpose of starting a website.
Communication and Media Studies

Erin B. Swick

419-772-1088
e-swick@onu.edu
Performing Arts Center 130
525 South Main Street
Ada, Ohio 45810
Monday: 12:30 p.m.-4:30 p.m.
Tuesday: 12:30 p.m.-4:30 p.m.
Wednesday: 12:30 p.m.-4:30 p.m.
Thursday: 8 a.m.-11:30 a.m.
Friday: 8 a.m.-11:30 a.m.
Saturday: Closed
Sunday: Closed